Rohit Bassi
I am the Founder of PQ (People Quotient). Just as individuals have EQ and IQ, organizations have PQ — their People Quotient.
A #1 International Bestselling Author of The People Priority, host of The People Quotient podcast, and a private equity operating & investing veteran - I help companies scale, and win through their PQ.

Featured in









Rohit’s Mission
My mission is to empower companies worldwide to maximize their People Quotient (PQ). Drawing on decades of operating and investing experience, I use my proven structured systems to transform people strategies into true PQ and unlock untapped operating and financial performance.
About Rohit
I have spent over two decades on all sides of the table - as an operator, investor, and advisor across businesses worldwide.
As a global citizen who lived and worked in seven countries, I bring a distinctive cultural lens to businesses worldwide.
Having scaled local, regional, and national businesses, I bring organizational depth agnostic of scale, type, and industry.
I founded PQ driven by a core belief - people are a company’s ultimate competitive advantage. It is a data-driven, people-first business designed to help leaders win.
As founder, I built People Quotient - helping companies build, scale, and win through their PQ.
As author, I wrote The People Priority - the #1 International Bestseller published by Fast Company Press.
As investor, in Private Equity, I oversaw 10 platforms, multiple add-ons, and exits up to 8x MOIC.
As operator, I led local, regional, and national P&Ls in an MSD Capital backed B2B service business sold to KKR in a $2B merger.
As advisor, I was part of McKinsey & Company's Private Equity practice, advising global PE firms on transactions and operations.



PQ: People Quotient
Organizations need more than good strategy to succeed
After decades of operating, investing, and advising high-growth companies - every organization that scales and outperforms their competition has one thing in common.
It's not intelligence or intent but its their People Quotient (PQ)
PQ is the foundational quotient most organizations ignore. It defines how well the organization builds, aligns, and develops its people - and determines if it compounds their capabilities or quietly destroys them.

The People Priority
The CEO's Blueprint for Winning Talent Acquisition
Proprietary field-tested methodology helping CEOs consistently and efficiently acquire top talent to build high-performing organizations.

Actionable Content
- Proprietary field-tested scalable methodology
- Beyond the "What" to "Why", "When", & "How"
- A modular approach customizable for your culture
Global Footprint
- Endorsed by CEOs, Investors, and Experts worldwide
- Addresses evergreen & universal people challenge
- Applicable across scale, stage, industry, and size
Empowering Leaders
- CEOs, Founders, Business Owners & Investors
- Division leaders and functional executives
- People Officers, HR Execs, Talent Leaders
Grow with PQ Podcast
In the People Quotient podcast, Rohit sits down with international CEOs, investors, and experts for unfiltered conversations and honest insights on building companies, elevating leadership, and developing high-performing teams.
Top 50
Management Podcast Australia
Top 100
Management Podcast UK
Interviews with international CEOs, Investors, and Experts
Rohit takes you inside the minds of global leaders who are building and scaling successful companies by putting people at the center. Hear their stories on leadership, investing, and building high-performing teams. Watch on YouTube or listen on Spotify, Apple, and Amazon.

Let's Chat Live
Ping me to collaborate on:
Building: Your company's PQ
Speaking: At your conference, annual event, or strategy offsite
Sharing: Via workshops or joining you on your podcast
Use the form to get in touch and share a few details.
